SALEM, Ore. – ODFW completed a final draft of the 2025 State Wildlife Action Plan (SWAP), now available online for public review. A virtual public meeting will be held on Wednesday, July 16 at 6 p.m., where ODFW staff will present highlights from the plan and answer questions.

The public can view, download and comment on the draft plan at ODFW SWAP Revision webpage. This webpage also has information on how to join the July 16 meeting.

Oregon is facing a biodiversity crisis. More than one-third of our native fish, wildlife, and plant species are at risk of further declines. The SWAP provides a science-based roadmap to address this crisis by identifying key threats—such as habitat loss, climate change, and invasive species—and outlining voluntary, proactive conservation actions across the state.

The SWAP must be updated every 10 years, and the plan identifies key conservation issues, voluntary actions, and opportunities for agencies, organizations, landowners, and communities to work together to support Oregon's native wildlife.

What's new in the 2025 update:

• A new plan name (previously the Oregon Conservation Strategy)
• Updated species and habitat priorities
• A stronger emphasis on climate resilience
• Clearer pathways for public and partner involvement

About the SWAP Revision Process
ODFW began updating the SWAP in 2023 with an internal review, followed by public outreach and engagement. Staff conducted a public survey to gather input on the current plan and suggestions for improvement. Based on that feedback, staff spent the latter half of 2024 drafting updates to key sections of the SWAP.

From January to May 2025, technical workgroup sessions were held. Recordings and documents from those meetings are available on the SWAP Revision webpage.

ODFW will incorporate public comments and submit a final draft SWAP to the Fish and Wildlife Commission for review and approval at their August 15 meeting in Salem. The Commission-approved draft will be submitted to the U.S. Fish and Wildlife Service (Service) for their review by Oct. 1, 2025. Once the draft revision is approved by the Service in early 2026, an updated version of the current website will go live to make information accessible and navigable.

SALEM, Ore.—Head to a participating Jamba location for a new limited edition Wildlife Conservation tumbler that benefits wildlife.

The colorful tumbler features five species: Sierra Nevada red fox, Northern red-legged frog, Western snowy plover, Northwestern pond turtle and Pygmy rabbit. All are native species facing population declines due to challenges like barriers to their movements, habitat loss and fragmentation and competition from invasive species.

The tumblers cost $19.99 and come with a free smoothie. Jamba will donate $3 from every tumbler sold to the Oregon Wildlife Foundation (OWF) to fund projects benefiting these species and others in need.

Kids and adults can also participate in a Color for Conservation contest. Pick up a coloring sheet at a participating Jamba location or download one online and return by Aug. 10 to a participating location or mail to Jamba, 7800 SW Durham Rd, Suite 900, Tigard, OR 97224. One winner will be selected in each age category and win a Jamba Prize Pack (worth up to $50).

The unique partnership is part of a new "Oregon is Worth Protecting" campaign that seeks to raise awareness of species in need and celebrate the fish and wildlife that contribute to make Oregon a wonderful place to live and recreate.

"As a lifelong Oregonian and avid outdoorsman, who tries to live an active lifestyle, this partnership was perfect for myself and Jamba," said Steve Foltz, owner of one of the largest Jamba franchises in Oregon. "Our team loves the campaign, and we are proud to be part of a great cause protecting the state's fish and wildlife."

More than a third of native fish, wildlife, and plant species are at risk of further declines. ODFW and partners are working to address these declines through the State Wildlife Action Plan, a science-based roadmap that identifies key threats to these species and outlines voluntary, proactive conservation actions across the state.

"There are many challenges facing our fish and wildlife populations. But I have a sense of optimism because I see every day the pride people take in our fish and wildlife and their commitment to sustaining them for future generations," said ODFW Director Debbie Colbert. "I am grateful for Jamba's partnership and for other partners in all our conservation efforts."

Oregon Wildlife Foundation is an apolitical operating charitable foundation dedicated to increasing private and public funding support for wildlife conservation projects in Oregon. Since 1981, OWF has directed tens of millions of dollars in private and public support to a broad range of projects throughout Oregon. For more information visit myowf.org.

"Oregon Wildlife Foundation (OWF) is very excited to be part of this wonderful campaign, which highlights sensitive species around the state, " said OWF External Communications Manager, Mo Montgomery. "We want to thank ODFW, Jamba, and all 'Oregon Is Worth Protecting' partners. For more information on OWF and this campaign, visit www.myOWF.org/jamba."